Social Media Manager

We are seeking a mid-level Social Media Manager to plan, create, and optimize content across our social channels. This role is responsible for building brand awareness, increasing audience engagement, and supporting marketing goals through thoughtful content strategy and day-to-day channel management.

You will work closely with marketing, design, and content teams to develop a consistent voice, maintain a content calendar, and monitor performance across platforms. The ideal candidate is comfortable balancing creative execution with data-driven decision-making and can manage multiple priorities with strong attention to detail.

• *Key Responsibilities**
• Develop and manage social media content calendars aligned with campaign and brand objectives.
• Create, edit, and publish copy, images, short-form video, and other platform-specific content.
• Monitor community engagement, respond to comments and messages, and escalate issues when needed.
• Track and report on channel performance, using insights to improve reach, engagement, and conversion.
• Collaborate with internal stakeholders to support product launches, events, and promotional campaigns.
• Stay current on social media trends, platform updates, and competitor activity to inform strategy.

• *Requirements**
• 3–5 years of experience managing social media for a brand, agency, or similar organization.
• Strong writing and editing skills, with the ability to adapt tone for different platforms and audiences.
• Hands-on experience with major social platforms, content scheduling tools, and basic analytics reporting.
• Familiarity with social media best practices, audience growth tactics, and content performance metrics.
• Ability to manage multiple projects, meet deadlines, and coordinate with cross-functional teams.
• Experience creating simple visual or video content using tools such as Canva, Adobe Express, or similar platforms is a plus.